Do You Really See What I See?
Traffic safety begins with the right perspective – and that’s exactly what our new project, ‘Do You Really See What I See?’, is all about. In collaboration with sicher unterwegs, we have developed an innovative app for the Austrian insurance company Allgemeine Unvallversicherungsanstalt (AUVA) that helps people of all ages see the world from different perspectives, enabling them to better recognize potential dangers in traffic.
What is the project about?
The software aims to improve traffic-specific observation skills and situational awareness – an essential ability for safe behavior in road traffic. Based on scientific findings and real accident data, photo and video material from real-world traffic situations was created. This material contrasts the perspectives of different road users, such as pedestrians, cyclists, motorcyclists, and car drivers.
Our Expertise
The app “Do You Really See What I See?” was entirely designed and technically implemented in-house by our studio. Drawing on our years of experience in developing user-friendly and engaging applications, we have created a solution that not only delivers compelling content but is also intuitive and accessible to use. Special attention was given to ensuring compatibility with older devices, guaranteeing that the app runs smoothly for all users – regardless of their technical equipment. This way, traffic safety is not a privilege but an experience accessible to everyone.
A Project with Vision
The project aligns with the Austrian Road Safety Strategy 2021-2030 and supports its goals in the areas of active mobility, motorcycle and car safety, as well as effective awareness-building.